Lexus go multimedia in the showroom and the classroom

Lexus GB's move to commission Blue Sky for a catalogue of multimedia training tools and a complimantary set of customer focused products covering their whole range, reflects Lexus GB's commitment to growth in the UK market and also their commitment to the development of their growing sales network.

First to be completed was the customer facing programme for the new Lexus GS. Completed in conjunction with the sales launch of the new vehicle, it has been hosted`on touch screen kiosks across the Lexus sales network, providing interactive information to prospective customers in the showroom.

Running parallel to this project has been the more in depth distance learning programme for the GS, it's launch imminent, it will provide in depth knowledge and support to the Lexus sales teams

Blue Sky has been working hard with the Lexus Training Academy to deliver the first two programmes for the Lexus GS line, whilst looking ahead at the next vehicle in the range that is to recieve the star treatment -the Lexus RX